Whether you're playing a game on your mobile device or you're playing it on the PC on the browser, one thing that's common among all the games these days are ads. These ads seem a bit annoying to the user as they interrupt their gaming experience, but these ads help business owners and websites earn money. Have you ever heard of Google AdSense? Well, if you haven't, we'll give you a short intro. It helps publishers make money as they can assign ad spaces to advertisers on their websites and, against those ads and the ad spaces they provide to advertisers, they get paid.

That's how generally Google AdSense works, but in this article, we're taking a closer look into how you can earn passive income through Google AdSense via HTML5 games and how you can monetize HTML5 games for your site so you can earn money. The process is a little tedious, and you cannot just expect to earn straightaway because, unlike console games, you can't generate traffic on your game right after developing it, and if there's no traffic, there's no money. Let's go into detail and discuss ways of making money.

Why is in-game advertising essential for developers?

In-game advertising is one of the easiest and most effective ways of making money through embedding HTML5 games. Ads are placed in the game, and, in that way, players can be enticed to visit the ad, landing on the other website, and if the product is something that they might want to buy, they will proceed with the purchase; hence you'll be earning money. We see many ads while playing games on our mobile phones or browsers and these ads are what help developers earn money.

In-app or in-game purchases are many ways to make money, but you can also embed games for your website. While playing games, we're often coaxed into buying something flashy or something compelling that might fasten our progress, such as a particular skin, a weapon, a booster, and so much more. These in-game purchases can be a very effective way of making money. Now, we'll move on to something more simple yet technical, like how you can use a specific platform to monetize HTML5 games.

Earning through ads via the Monstera Games Platform

A prime example of this is a platform none other than Monstera Games Platform. The platform is loaded with hundreds of HTML5 games for your website, and not just that, it offers so many other perks to help publishers and developers make money easily. You can monetize HTML5 games customized to your website's look and feel. Then, you can integrate advanced ads monetization natively across your system and set your ad preferences. Once you've done all this, your website's revenue will instantly increase.

The ads will be displayed according to your website's settings, and if you think there's a shortage of embeddable games, you'll be glad to know that dozens of new games are added every week, so you wouldn't have a problem with this department.

Overall, Google AdSense's innovative methods are a great way to earn money as you can monetize HTML5 games, and if you're looking for a top-notch platform to embed games for your website, Monstera Games Platform is the one for you.